How Much Does UX Design Cost?

Developing applications or websites for startups is a major source of investment. And they always want to plan their budget wisely so as not to spend extra money. Therefore, startups often neglect the quality development of UX design, without paying enough attention to it. However, the impression of customers and their further cooperation depends on how usable your platform is. Imagine that you came to the application to buy a certain product. And you can’t find the tab you need, everything looks unstructured, and it takes a long time to load the page. It is unlikely that you will continue to search on this platform, and most likely you will switch to another. Now you understand the importance of creating a quality design. The next question that may worry you is: how much does UX design cost? Let’s find out together.

Taken from: https://unsplash.com/photos/KxVlKiqQObU 

Why Is It Worth Investing In UX Design Development?

Design is the first front line that meets customers. It forms the first impression about your brand, guides the user along the user path, and satisfies aesthetic needs. Therefore it is not necessary to save on it. See why it is important not to spare money on design.

• It attracts more users. User-friendly UX design has a positive effect on users. So those who visit your application or website will want to stay with you and can recommend you to friends.
• It makes the user’s journey smooth. With a well-built design, users can easily go through all the stages from familiarization to the purchase of your product.
• It prevents technical issues in the future. If your design is overloaded with complex features and many flows, bugs and technical issues can occur over time. Prevent this by making the design of your platform simple and usable.
• It increases ROI (return of investment). Investments in design pay off in full. Therefore, if you think that investing in design is just an investment in aesthetics, then you should reconsider your views.

How Can UX Design Help Startups Make More Money?

Many startups who are just starting may think that only with the right marketing strategy can you achieve a high level of revenue. But even without creating a marketing campaign, you can make good money if you invest enough effort and money in the development and improvement of user experience design. Find out how you can boost your traffic with UX design. 

1. You can increase the conversion rate. Attractive and simple design results in more users which finally increases the conversion rate. Why not buy your product if it is easy to manage the platform and go through all the stages of the customer journey easily?
2. You can set strong relationships. If you satisfied the user and it was easy for him to shop, he will definitely come back to you. This means that you will have regular customers and you will be able to build strong relationships.
3. You can attract more investors. The first thing investors experience is how customers feel on your platform. They put themselves in their shoes and evaluate the project from the users’ side. Therefore, the quality design will be an excellent indicator for investors.

Taken from: https://unsplash.com/photos/zvmZiw3vdsQ 

What Is The Process Of Creating UX Design?

It is important to follow all the steps during design development. It’s essential to invest time and effort to approach the development thoroughly, analyze the market, your capabilities, and your needs. And as strange as it may sound, the technical development itself is not as complex as in the case of planning a client path. See what elements should be in the development of quality UX design.

Considering The Purpose Of The Product

At this stage, you and your team will look at the product as a whole. What it is, how to use it, what is its purpose, and the like. You also need to combine your business goals with the concept of the product, because otherwise, it will not fulfill its main goal – making a profit. Interview each team member and stakeholder to gather as much information and insight as possible.

Doing Research

At this point, you need to do research for your potential users and the market. To understand what type of design you need, it is important to analyze the target audience that will visit your platform. You also need to create a competitive product. So you need to research the market and similar products from your niche.

Analyzing 

Based on the information gathered, you need to create a customer history and path. Analyze all possible ways and requests of users. Become an imaginary customer of your platform and sketch out the possible story.

Designing 

The designing stage is the realization of the idea in reality. It covers building information architecture, wireframes, and launching a prototype. A prototype should be a test version of the design with all necessary features. Complex designs also include systems of different styles, patterns, or components that make them longer to develop. 

Testing

A design prototype should be tested. It helps to gather feedback on your design performance. Let users estimate your work. Set questionnaires, surveys, quizzes, or tests to help people share their opinions. 

What Is The Price Of UX Design Development And How To Minimize It?

The price of UX design development includes many factors. It also depends on the complexity of the product, the company that develops it, your requirements, and many other factors. Also, many design firms offer an hourly rate option and it may differ from your expectations. However, it is believed that the price of the design should not be less than $ 5,000 otherwise it may be of poor quality. The price of design development includes all stages: from defining design goals to testing. There are also several ways to reduce the cost of design. Before you hire a company, analyze the amount of work you will need to do. Prepare a visualization in advance. Participate in all design processes so you can avoid additional costs.